Lion Goodman is a transformational coach, author, workshop leader, public speaker, and businessman. He has explored the realms of psychology, spirituality, and business for more than 35 years. As an executive coach to both managers and entrepreneurs, he helps individuals achieve extraordinary results, creating more success and happiness in their lives. He brings his 35 years of learning and mastery to others through his workshop, “Everyday Awakening: Practical Techniques for Waking Up Into Joy.”

By harnessing both ancient wisdom traditions and pragmatic real-world success strategies, Lion inspires and guides his audiences to move through blocks and barriers to actions that lead toward their “dream come true” life. Through a set of practical exercises, he shows people how to bring their own power, creativity, and spirit to the world. Lion is especially effective with executives and managers who want to break out of unworkable patterns and renew their lives with passion and purpose, and alignment with their highest goals and values.

A veteran entrepreneur, Lion launched his first business, a mail order catalog, while still in college. For 23 years, Lion worked with corporations as an executive search consultant and career coach. In 1984, he founded The Goodman Group, a boutique executive search firm specializing in the recruitment of senior executives nationwide. The Goodman Group served a variety of industries including healthcare, information systems, insurance, medical products and technology, biotechnology, I.T. consulting, and management consulting. The firm performed searches for more than 250 companies, from early stage start-ups to major corporations such as Computer Sciences Corporation, McKesson, and PriceWaterhouseCoopers. Lion currently serves as CEO of CrossLine Solutions, a manufacturing company with a revolutionary rescue technology for the outdoor recreation and boating markets (

Lion’s is a licensed teacher of the international self-development seminar, The Avatar Course®, which has more than 80,000 graduates in 60 countries. He has also taught a workshop for teenagers, Big Questions: An Introduction to Philosophy. As a public speaker, he has presented on a wide variety of topics, including “Transformational Thinking During Challenging Times,” “How to Find, Hire and Keep Good People,” ”Designing a Successful Campaign: How To Make Anything Happen,” and his signature keynote, “Everyday Awakening.” His presentations are not lectures, but experiential programs that involve audience members in an exploration of their own attention, beliefs, and consciousness.

An internationally published author of fiction, non-fiction, and poetry, Lion’s writings have been translated into German, Chinese, Japanese, Dutch, and other languages. His published articles cover a broad range of business and personal topics, including hiring and recruitment, career satisfaction and work-life balance, self-development, and consciousness expansion. His dramatic true story of his near-death experience, “A Shot in the Light,” was published in the international bestseller, I Thought My Father Was God…Tales from NPR’s National Story Project, edited by Paul Auster. The story was optioned as the basis for an award-winning short feature film, “The Kindness of Strangers,” which debuted in 2004 at the Hollywood Film Festival. Lion’s newest article, “Dorothy and the Very Bad, Awful Disowned Feelings” was recently published in the book “The Heart of Healing” (Elite Books) along with articles by Deepak Chopra, Joan Borysenko, Larry Dossey, and Dean Ornish.

Lion graduated with a B.A. in Consciousness Studies from the University of Colorado in 1975 (one of the first such degrees granted in the U.S.). He continues to study psychology, philosophy and self-development through a variety of practices, including both ancient wisdom traditions and modern scientific approaches. He resides in the San Francisco Bay Area, but considers himself to be a citizen of the world.